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Five Simple Ways to Instantly Improve Your Writing

November 03, 2008 By: Joe Wallace Category: advice 1 Comment →

Want to improve your writing damn near instantly? There are many bad habits we all fall into (see my blog entries here for plenty of examples) that can be excised with a little effort and concentration.

I catch myself paying much more attention to these when I edit other people, but also when I am writing queries to high-value publications. I try to be compulsive about these with any communication with people who might be sending me checks, but especially so with the big ones. Check out my top five and watch your copy tighten up like magic.

5. Eliminate “that”, “and then”, “such as” wherever possible. You should also drop the word “and” in favor of commas where appropriate. Sometimes this rule won’t apply; where it does the line flows much better.

4. Use contractions where acceptable for more conversational writing. Avoid contractions in formal writing where you need a slightly more stuffy, authoritative tone.

3. Eliminate commas where one descriptor will do. Why write “The sleek, slim design…” unless you are trying to differentiate between something that is sleek and wide? When you need to do a comparison, keep the appropriate descriptors.

2. Lose “ly” endings where you can. There is an especially heinous example in an old Depeche Mode song where something “passes undectedly…” Um, WHAT? It can “pass undetected” instead. There’s no reason to write “The monkeys are readily available for parties.” You can just write “The monkeys are available for parties.”

1. Edit out the meaningless parts of a phrase. There is no such thing as “mentally insane,” a “bogus fake” or a “mental telepathy”. There’s just fake, insane, and telepathy. The same rules apply to the ‘vicious beating’. Unless you can conjure up a “pleasant beating,” dump the adjective and move on.

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Working With Freelancers: A Handy Do-and-Don’t List

October 26, 2008 By: Joe Wallace Category: advice, editorial No Comments →

Freelancers and those who employ them often run into situations where judgement calls need to be made. Are you a freelance writer dealing with a difficult situation with an editor? Are you an editor trying to sort out issues with your freelancers? Here’s a handy do-and-don’t list to help you regardless of which side of the desk you find yourself;

10. Re-evaluate your relationship with any publication that makes excuses for not paying you. Editors, do the same for any freelancer who makes frequent excuses for not delivering the goods as per your arrangement. You don’t have to terminate the relationship right away, but letting the other party know the issue is on your radar is a good thing in any case.

9. Don’t backdoor your writer or editor. If there is a situation that needs to be discussed, TALK about it. Don’t let your writer or editor know after the fact that there was something that needed urgent attention.  This can include everything from telling your writer you found major errors in fact in a pending article to letting your editor know that your interviewee was hostile and might be a source of trouble in the future.

8. Freelance writers should know the terms of their relationship with the editor in full including payment dates and conditions, fact checking needs, the urgency of deadlines and what happens if either party needs more time to deliver according to the terms of their arrangement. Sometimes companies get in financial trouble and have to delay payment by a few days or weeks. Sometimes freelancers get bogged down and can’t deliver the articles strictly on deadline. Each side should understand how to proceed when these issues occur. (more…)

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Making Blog Money: AllFreelanceWriting.com

October 19, 2008 By: Joe Wallace Category: resources & blogs No Comments →

Jennifer Mattern has some sage advice for writers who want to branch out as professional bloggers. Do you want to start earning money from your own blog? Mattern’s article is a great place to begin, but even if you’ve been in the blogging game for a while, check out her Make Money Blogging post and have a look. You’ll find some good advice I think gets overlooked in the rush to sign up for affiliate marketing programs and Google Ads; there is plenty of money to be made with e-books and digital downloads.

Of course, you have to have something to say in those e-books and downloads, but that’s another issue for another post. The real value of this article is in the common-sense approach it takes. No, not all bloggers are going to earn big money from their work. Mattern points out that many people just don’t know how to market a blog effectively. But those who take the time to learn the ropes and follow the advice laid out in the article stand a much greater chance of getting those paychecks.

I love AllFreelanceWriting.com for its BS-free writing and a complete refusal to claim that ANYBODY can do this stuff. The advice is great, the attitude is much appreciated, and if you need a good kick in the pants motivationally speaking, this site is the place. Recommended.

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How’s Your Freelance Portfolio?

September 23, 2008 By: Joe Wallace Category: advice, editorial 1 Comment →

In the investment world, the best advice against tough economic times like these is diversification. For freelance writers, that advice is just as sound. Are you relying on only one or two clients to bring home the bacon? It’s a more stress-free lifestyle when times are good, but when the economy starts to tumble, will those clients still be there? The current money woes on Wall Street have mixed impact on freelance gigs. It all depends on who you work for and what the nature of their business is, but if your money sources are drying up, it’s time to start taking more diverse work.

(more…)

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Top Ten Freelancer “Hire Me” Traits

September 08, 2008 By: Joe Wallace Category: advice, editorial No Comments →

Recently I posted a set of “don’t hire me” traits new freelancers sometimes display, so I figured it was time to throw out some advice in the opposite direction. What makes an editor take a chance on new writers? What makes them ask some writers back for more? I don’t claim to know what works for every editor, but here’s what I look for;

10. A good cover letter. I recently put out a call for writers requesting three writing samples and links to online work. The worst responses I got included those things and nothing more. While some of the writing samples were decent, they were outclassed by the ones I got that had good cover letters. The good cover letters were the ones where the writer introduced themselves, listed some relevant qualifications and gave some background. The worst cover letters all said the same things. “I believe I am qualified for the position you advertised,” but did NOT ELABORATE.

9. Relevant writing samples. One joker sent me a cover letter, resume and a copy of his college thesis. I advertised for a writer who could do research and writeups on consumer electronics with a slant towards bargain hunting. What that guy SHOULD have done was to send me any writing at all that had something to do with what I asked for. Always at least try to include at least one sample of your work that is tilted towards the job at hand. Some editors will disagree with this next bit, but I’d rather see two published clips of any published writing and one unpublished clip that is relevant instead of nothing but samples of work that has nothing to do with my needs. I just want to see whether you are capable of writing in my niche.

8. Flexibility and reliability. A writer who can demonstrate the willingness to learn or go the extra mile is pure gold to a busy editor. There are plenty of writers out there, but not as many who have the ability to think on their feet, roll with the editorial punches and can take a few curveballs. The easiest way to establish your flexibility in the early stages of an editorial relationship is to simply decide you won’t say no to ANYTHING. Some writers don’t have this luxury, especially those who still work day jobs, but it is in your interest to say yes to as much as possible from a new editor in the early stages. It endears you to the editor and makes you the go-to person–status which gets you more work and higher pay. Reliability is a valuable trait in a freelancer.

7. Honesty. Don’t learn the hard way; reliability and flexibility doesn’t mean you can do EVERYTHING. When you hit the end of your current abilities, don’t try to fake your way through a topic if you don’t have the chops or the know-how. Tell the editor if you legitimately can’t take on the challenge. You’ll find that the honest approach works better towards building trust than if you take on something you know is really beyond your reach and turn in work that’s not up to par. I was once asked if I could handle doing an annual report for a large corporation; the money was massive and I had dollar signs in my eyes. But I also knew I’d never done one before and I had to force myself to tell the editor I didn’t think I could deliver the polished results the client was looking for. I missed out on a few thousand dollars that way, but the relationship actually got better and I took on more work as a result of my honesty. In the long run, I wound up making much more because I took the transparent approach. (more…)

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Confessions of an Editor: My Take on Associated Content

September 02, 2008 By: Joe Wallace Category: advice, editorial 10 Comments →

Looks like my last post stirred a little tempest in a teapot, so I thought I’d address the Associated Content issue from an editor’s perspective. It would be easy to assume from my last post that I don’t think you should ever use Associated Content. Quite the contrary.

Should you use Associated Content posts as writing samples? As evidence that you are a published writer? HELL NO. Not for any serious publication, anyway. Do you want to know the secret? What makes editors (not just me) turn their nose up at this?

Two words–editorial review.

As in, there isn’t much doing at Associated Content, and good editors know that. The simple fact is, posts on Associated Content have value to a writer, but not quite in the way most people assume when they start publishing there. Editors know that there’s no real motivation to edit someone’s posts on AC because they are NOT in the business of publishing in the same manner as Travel + Leisure, Poets and Writers, or Spin Magazine. Associated Content is a completely different business model, and doesn’t require the same kind of editorial rigor you’d get from somebody behind the desk at Fangoria or Scottish Life. (more…)

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Confessions of an Editor: Top 10 “Don’t Hire Me” Traits

August 31, 2008 By: Joe Wallace Category: advice, editorial 22 Comments →

I spotted the above sign while driving back to Chicago from Toledo, Ohio and was inspired to write something for new editors who are about to put out a call for freelancers or writing staff. Writers, you should read this and take notes–knowing the mind of a potential editor is important to your survival in this business. As I am about to put out a call for new freelancers, this list is definitely top of mind. I dread posting those “freelancers wanted” ads, because I’ll get a flood of responses from people who belong in clown college rather than behind the keyboard. The three to five good results I get are worth the hassle, but when I am reading the slop, I don’t believe it.

I don’t view this so much as advice as sharing about how I personally do business. For some editors, this top ten won’t work, and that’s the nature of the biz, but I’m willing to bet at least 75% of those new to the editing game can find something useful here:

Top Ten Writer Traits Which Scream, “Don’t Hire Me”:

10. Misguided Cover Letters. Don’t tell me anything unrelated to the job ad–and don’t bother replying to an ad which seeks a specific type of writer unless you fit the bill. I once put out a job ad requesting replies only from writers who were also musicians. One cover letter in my inbox started out, “I am a voiceover artist.” That’s nice, buddy, but that’s NOT what I asked for. In case you’re wondering, the rest of the ad made it perfectly clear I was seeking musicians only, no other type of performers. The respondant clearly couldn’t follow instructions.

9. Clips From “Content” Websites. Sorry, kids, but if I see Associated Content, HubPages, or any other content mill material used as writing clips, it sends big warning flares off in my head. I’d rather see an unpublished clip directly related to my publication’s focus than some generalized crapola you took five minutes to write and edit before posting to the content mill. Submitting content clips screams “amateur” to me.

8. Clips From Blogs. If I am LOOKING for a blogger, I’ll ask for blog clips. If I need ARTICLES, blog clips don’t do me a damn bit of good when trying to evaluate the appropriate skills. Blogging is NOT article writing, and vice versa.

7. Submitting Fiction. Unless specifically asked for fiction clips, never include your short stories or novel excerpts when replying to a job ad. This is among the worst judgement errors you can make as it shows a fundamental lack of understanding about how the game is played. I have plenty of time for noobs and beginners as long as they show initiative and at least TRY to respond properly to a job ad or call for writers. (more…)

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Confessions of an Editor: Karma For Freelancers

August 22, 2008 By: Joe Wallace Category: advice, editorial No Comments →

There are two kinds of karma a freelancer can earn. In the earliest days of my career as a writer/producer for radio and television, I had three people who took the time to pass on some genuine wisdom about how to survive and grow in the craft. One was exceptionally generous–even monetarily. I was in my early 20s at the time and had a lot to learn, so for anybody to take a snotnosed, know-it-all punk in tow had to have a great deal of patience.

Especially with ME.

One thing that my three mentors passed on to me was the notion that I didn’t owe them anything except one thing: when I had the opportunity to do the same for someone else, I’d be obligated to do so.

Many years later I find that opportunity again and again. Every time I have an opportunity, I feel obligated to at least try to do SOMETHING. It’s the only way I can pay back the people who took the time and energy to help polish my rough edges off.

The thing is, freelancer karma works both ways.

Once upon a time in a galaxy far, far away I had to let a freelancer go. It was someone I had tried to work with, giving a lot of advice, fine tuning, trying to work with someone who clearly needed some guidance. The problem was, this was a writer in the early stages of a career and didn’t a lot of polish. In fact, the skills were really quite basic, but I took a chance on this person anyway. I thought I saw some potential, but when the going got tough, the effort just wasn’t there and we had to part ways.

The business relationship didn’t last a terribly long time, just long enough for an editor to figure out what the writing on the wall was saying and terminate things before they got truly awful. Unfortunately, when it came time to part ways, the writer didn’t take it very well. This person did not go gentle into that good night. In fact, with apologies to Dylan Thomas, (more…)

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PoeWar.com: Seven Powerful Tips to Maximize Your Freelance Writing Business

August 18, 2008 By: Joe Wallace Category: gear, resources & blogs 2 Comments →

I was browsing PoeWar.com and ran across an interesting article by Meryl K. Evans about making the most of the freelance writing game. Some of the advice is standard motivational and money management stuff, but one excellent point made in this piece makes this one shine–the portion titled, “Make marketing a regular part of your job”. A brilliant suggestion many of us–even established writers–sometimes neglect. This is a good read. Check it out here.

If you like the article, have a look at Meryl Evans’s site. She has plenty of articles and there’s a lot of info for those of you who are getting into content writing. Drop her a line and tell be sure to mention that Freelance-Zone.com sent you…

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Top Ten Freelance Writing Blunders

July 28, 2008 By: Joe Wallace Category: advice, editorial No Comments →

Top Ten Freelance Writing Blunders in No Particular Order:

10. Failing to get the editor’s actual name for your query. “To whom it may concern” is the mark of a rank noob. Even if you ARE a rank noob, don’t do this. EVER.

9. Failing to spell check all e-mails to potential paying sources. ‘Nuff said.

8. Not reading the instructions. Do the guidelines say NO ATTACHMENTS? What makes you think YOU’RE the exception? Editors HATE people who don’t follow the directions, and they round file accordingly. Me? I don’t even give them a CHANCE. Does that make me a jackass? YES. But I am the one behind the desk.

7.  Talking money up front. DO NOT discuss payment in a QUERY letter. Let the editor tell YOU how much they are willing to pay. To do otherwise sounds presumptuous. If you get all the way through the query stage and have started to write the piece and haven’t heard about payment, THEN find a tactful way to raise the subject.

6. Do not query before breakfast, before coffee or after beer.

5. Failure to follow up. Never send a query and let it disappear into the ether. Always follow up, even if it is just to say you’ve found another market and you are sending a courtesy letter. This will stick out in someone’s mind–courtesy is always appreciated by editors.

4.  Sending unrelated resume items. Editors do NOT care that you were the president of your college cheerleading club or the head of the basket weaving department. If it is relevant to your pitch, include it. If not, dump it.

3. Admitting you have few clips or credits. Why bother to send a query at all? Why not just write a rejection letter to yourself in the name of the publication instead? You’ll save time. If you want to catch the editor’s eye, don’t waste time talking about what you HAVEN’T DONE. Tell them what you CAN do.

2. Sending a query without your contact information. Always include more than an e-mail address. Send the full monty INCLUDING relevant links to your work where possible. Make yourself very easy to find.

1. Being anything but polite, accomodating and willing to bend over backwards a new editor. If they want it in five days, give it to them in three. If they want 100 words, give them EXACTLY 100 words. If they want a sidebar about hot air ballons sailing into the rings of Saturn…you get the idea. Editors expect new freelancers to be willing to go the distance. Oh, and you have to find a way of doing this that does not seem like excessive kissing up, too.

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Confessions of an Editor: I Hate Your Needless Words

July 16, 2008 By: Joe Wallace Category: advice, editorial No Comments →

Years ago when I first learned my trade, I remember wondering why my writing mentors railed so hard against passive voice writing. We’re all guilty of it, most people don’t see anything wrong with it, and passive voice is one of the dead giveaways to an editor that you aren’t quite the kick-ass writer you think you are. Your cover letter might be exciting, your query compelling, but once you include those needless words and break the number one Strunk and White commandment, you are DOOMED.

Unfortunately, getting rid of passive voice is not the whole answer. Your writing needs help if you still use garbage words and phrases. What do I consider a garbage word or phrase? Read on:

“The new Remington Rifle can often be used to hunt small animals, but its real purpose is to shoot down big game.” 

Tell me, just WHAT is the purpose of using the word “often” in that sentence? Never mind the rest of the errors for a moment, concentrate on that phrase “can often be used”. This is too much fat and not enough meat.

Try this on for size:

“Some use the new Remington Rifle to hunt small animals, but its real purpose is to shoot down big game.” 

Why does this sentence read better? Because it gets to the point and obeys Strunk and White by OMITTING NEEDLESS WORDS.  Now look at the rest of this sentence. “…but its real purpose is to shoot down big game.” (more…)

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What Freelance Writers Can Learn From Jesse Jackson’s “Mistake”

July 09, 2008 By: Joe Wallace Category: advice, editorial No Comments →

The big controversey in the headlines at the time I’m writing this is Jesse Jackson’s gaffe on the Bill O’Reilly show. Jackson made some untoward comments about Barack Obama when he thought the microphone was turned off.

Jesse Jackson clearly never attended broadcasting school. If he had, he would know that a microphone is NEVER off, especially on network television. When the operator pushes the “off” button, it should be treated like a deadly snake some rancher has just killed. Did you know a poisonous snake with its head cut off can still strike and kill you? Jesse Jackson knows that now, all too well.

What can freelance writers learn from this?

For starters, there is the growing awareness of what happens when a potential employer, editor or publisher wants to Google you before they start paying you for services rendered. In the mid to late 90s, I knew of several people in the freelance IT industry who ran webcam blogs. Many of these people weren’t very concerned over the amount of clothing they wore on their webcams. I don’t think they thought very much about the notion that those pictures could still be floating around today, ten years later. (more…)

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Confessions of an Editor: Schadenfruede

July 07, 2008 By: Joe Wallace Category: advice, editorial No Comments →

The German phrase schadenfruede means “pleasure taken from someone else’s misfortune.” I regularly indulge in this shameful practice by reading blogs like the sadly discontinued (but perpetually archived and available) Miss Snark.

What can I say? I enjoy reading about other people dealing with the same sort of nonsense I encounter…it makes me feel good to know that other writers, editors and publishers struggle with me. Lit Agent X provides one of the best I’ve read this week. In the post “Query Oops”, she discusses the bonehead blunders she gets in her query letters. People asking her to “bare with me”, discussing “cereal killers” without a trace of irony, and my all-time fave, the guy who enclosed a “synapses” of his novel.

To be fair, I am willing to bet that the “synapses” guy was a victim of his spell checker. But I don’t care. Its grounds for round-filing, if you ask me. Then again, I am guilty of my own moronic blunders, which are usually the result of hitting “Send” far too eagerly. The three things I have learned in my stint as a writer and editor:

1. Never submit while hungover.

2. Never submit before coffee.

3. Never submit before breakfast.

If you can heed these three very related warnings, chances are you will go much farther than I. One day, you’ll be sitting in a high-rise office building in Manhattan and you’ll be round-filing MY correspondence. And laughing.

Oh–and before you ask: there isn’t a writer worth a damn who doesn’t go overboard on the food, alcohol, smokes or other bad-for-you things. It’s just the way we’re wired. I insist on the no hungover submissions rule with this in mind. You can pickle your innards as much as you like when the day’s work is done, but don’t you dare let morning -after sludge brain screw you out of a paying gig.

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The Handbook of Magazine Article Writing

February 27, 2008 By: Joe Wallace Category: books & magazines No Comments →

handbook-of-magazine-article-writing.JPG The Writer’s Digest Handbook of Magazine Article Writing covers all the bases; query letters, coming up with ideas editors will love, and developing that all-important skill of targeting your queries to just the right market. If you’re new to the magazine writing game, try out this one…you’ll get some great help to get your first batch of queries out the door in the most effective way possible.

Most appealing about this book? It draws on the experience of a large number of successful freelancers. There are plenty of books written from a single freelancer’s point of view, but the range of experience represented in this book offers more perspective. Take what works and leave the rest! With 248 pages of freelance writing wisdom, you’ll find plenty of advice to apply to your early work.

Buy for $11.55

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Writing Advice From “Ask Pud”

February 24, 2008 By: Joe Wallace Category: advice, editorial No Comments →

ask-pud2.jpgPhillip Kaplan’s