Tag Archives: news

What You Can Learn From The News


Do you know what a reporter can do better than just about anybody else? Slant stuff. News reporters are masters at this technique, and writers can learn a great deal from them. After all–the slant a reporter gives something can be the perfect example of how to craft a good query. You really need that “angle”.

Think about it. Reporters dig deep and look for “the story“. Take the inauguration for example. The coverage didn’t stop with Obama. There were some other great stories out there that had real appeal. Pieces that focused on people traveling for hundreds of miles to get D.C. so they could see the new President get sworn in. Interviews with those who have been involved with the struggle for civil rights for years. You see? There are 20 facets to every story, and the news media knows how to pan for that gold.

So next time you watch the news, do so with the discerning eye of a writer. See how they slant each story and think about what you can do to hone that skill to your advantage. The most interesting query is often the one that gets the assignment. Learn how to make yours a standout.

Google AdSense Merges With Google Analytics

Darren Rowse reports Google is combining Goolge Analytics data with Google AdSense stats. This means a great deal to bloggers running AdSense campaigns; you can track ad effectiveness using the power of GA. It’s not happening all at once, Rowse says the rollout is being phased in and publishers who have access the new combination will find an invitation waiting for them in the AdSense admin section. If you are a blogger interested in Google AdSense or are just getting started, this development won’t mean much to you…yet. Once you discover how powerful these two features are when combined, you will learn a great deal.