Tag Archives: usage

We All Do It

wordsIt’s tough enough to sell your writing skills without tripping yourself up with bad spelling, clumsy sentences, and atrocious grammar. We all have a blind spot when it comes to our own spelling, and even the old tried-and-true “read it aloud” trick doesn’t always work the way it should.

On every page of a well-established content supplier, you’ll read: “Let’s discuss your content needs formulate a content marketing proposal.”

On another site that wants to sell you writing services:”A technical writing company with a specialty in Internet, telecommunications, and software development topics.”

And most infamously, in a crucial political race on the east coast, an advertisement for Massachusetts Attorney General Martha Coakley’s senatorial campaign misspelled the name of the state. According to LegalNewsline.com, “After a three-person debate Monday night, an attack ad on Republican state Sen. Scott Brown paid for by the state’s Democratic Party spelled it ‘Massachusettes.’ The ad was ‘authorized by Martha Coakley for Senate and approved by Martha Coakley.” Continue reading We All Do It