I love my clients. I have just the right amount of them, the projects are diverse and interesting, and I have good rapport with them. Over the long haul, there have been suggested changes, tweaks, alterations to the work flow, content, the usual course corrections that come with any long-term relationship.
And like any long term relationship, there are suggested directions that turn out to be bad ideas, and some that are just plain untenable from the start.
In my early days as a freelancer, I used “the customer is always right” motto until it became apparent to me that, even as a writer (as opposed to a writer/editor/sound designer/social media promoter, blah blah) the clients often turn to me as a subject matter expert and informal advisor–even when they don’t realize they’re doing so. That’s about the time I started saying no to ideas that don’t work, are too ambitious, or just plain bad.
In a sushi bar in downtown Chicago this week, I overheard two lawyers talking shop. Some of the best-ever advice for freelancers came from my shameless “accidental” overhearing of the following paraphrased statement.
“I tell them two things: I say, ‘this is my role and in my professional capacity I will tell you A, B and C about what you’re asking. Now I’m going to step outside my role as your professional and I’m going to tell you what I personally think about this scenario based on my prior experience with it. I do this to let you know that in my professional capacity with you, I’ll give you the advice you need–but I’ll also tell you off the record whether it’s practical in the real world.’ ”
I’ve done quite a bit of that myself, albeit in less direct ways–but I’m starting to think I should take my cues from a lawyer in a sushi bar and start couching it in those terms.