by Helen Gallagher
Did you know Twitter maintains a helpful blog? Twitter’s blog offers some sane advice on best practices for journalists.
We can all use a reminder of the basics of good writing, especially for the online world. In brief, the tips suggest:
1. Tweet regularly about the beats you cover. Their research states that for people who post “a concentrated number of Tweets in a short time span, follower growth is 50 percent more than average. Live-tweeting or posting updates about a news event related to your beat is one way to grow followers and increase interaction.”
2. You know about hash tags, right? That pound symbol on your keyboard, (the # ) followed by the subject or keyword of the post you’re commenting on… Use the hash tag so your post gets noticed by others reading about the topic. “Journalists and news publishers use hashtags to organize conversations, gather feedback, and to identify and engage with Twitter users discussing a particular topic.”
3. When you mention a person or brand, use the @ sign, followed by the username Twitter reports: “Brands that tweet 20 percent fewer URLs and 100 percent more @mentions grow followers 17 percent more than average.”
Master these three Tw-etiquette tips and then read their full article here.
Helen Gallagher writes and blogs at releaseyourwriting.com