Happy birthday! Although it’s more likely in this digital era that you’ll receive Facebook posts and texts acknowledging your day of birth rather than a hand-written greeting, the average American still receives more than 20 greeting cards each year, contributing to an industry that grosses an estimated $7.5 billion a year, according to the Greeting Card Association.
I venture that’s because there’s something special about giving or receiving the perfect birthday card. You know, the one that fits to a T the personality of the recipient, the birthday card you receive that makes you laugh out loud. But who writes those funny or sentimental messages? Who keeps them fresh?
Enter Oatmeal Studios, a humorous greeting card company, and their pool of freelance writers and artists. Do you have what it takes to be a greeting card guru? Dawn Abraham, Editor at Oatmeal Studios tells all . . .
Freelance-Zone: Oatmeal Studios has been around for about 25 years. Can you tell writers a bit about the company?
Dawn Abraham: Actually, Oatmeal Studios has been around for more than 30 years. It started as a family-owned business with a few designs and grew into a large, alternative humorous card company with sales internationally.
FZ: How did you come to be involved with the company?
DA: I started writing for Oatmeal in 1986 and because I lived nearby, it was a natural progression for me to start working in the company part-time as an assistant editor in 1987; I have been working here since then (with one break when my kids were little)…